Our Media Today

Most of all media today is targeted towards teens. An example of that is this...

This is a Victoria's Secret ad targeted towards the teen girls of this world. A message being delivered by this ad is, "Bright Young Things", complimented by a girl in sweats and some other Victoria's Secret products. And while these products are supposed to be meant for college students or even a little older, when interviewed, Victoria's Chief Financial Officer Stuart Burgdoerfer stated, "They (15/16 year olds) want to be older, and they want to be cool like a girl in college..." This is saying that teenagers of the time are trying just to fit into society and are just doing what seems popular and appealing to media. Some assumptions being represented by this are that, teens especially women and girls are so dominantly effected by the media that a lot of what they wear or choose to do is based solely on what they are told is popular. Another assumption is that girls or guys with nice bodies are more important than the actual product. This is seen by the girl that is very noticeable in the ad and also seen in other ads like Abercrombie and such. This ad, will still probably be relevant 15 years from now. I believe all the ads in the future will still be sexually driven and will always be male dominant. It's just natural that a women in a bikini will sell because men will always be men. So overall, I think these ads that we are seeing today aren't going to be going anywhere soon and think that things like this is why we have so many problems in society today. See you next time tho!